Mùa đoàn viên 2026, Sheraton Hanoi Hotel chính thức ra mắt bộ sưu tập bánh Trung thu 'Nguyệt Giao Thủy' (Moonlace Reverie), là bản hòa ca tinh tế giữa thiên nhiên, văn hóa và giá trị gia đình. Song song đó, Savouré cũng trình làng bộ sưu tập 'Saigon Signature Mooncake 2026' với cảm hứng giao thoa giữa nét hiện đại của Sài Gòn và những ký ức tuổi thơ thân thuộc. Cả hai bộ sưu tập không chỉ là những món quà ẩm thực cao cấp, mà còn là lời gửi gắm trân trọng về tình thân và những khoảnh khắc sum vầy ý nghĩa dưới ánh trăng rằm.
Overall design of the moon cake box in the ‘Nguyet Giao Thuy’ collection
“NGUYỆT GIAO THỦY”: BẢN GIAO HƯỞNG TRĂNG & NƯỚC TỪ BST BÁNH TRUNG THU SHERATON HANOI
Continuing the nearly two-decade journey accompanying the reunion season, Sheraton Hanoi Hotel officially introduces the 2026 Mooncake collection called “Moon Giao Thuy” (Moonlace Reverie). This year’s collection is a harmony between nature, culture and the values of togetherness preserved through many generations.
Moon Giao Thuy: When the moonlight blends with the water surface
Inspired by the peaceful beauty of West Lake under the autumn moonlight, the name “Nguyet Giao Thuy” means the harmony between moon and water, two images associated with the unique beauty of the water surface here. “Moon” is the moonlight of reunion, a symbol of fulfillment and reunions. “Water” is the calm lake surface, representing peace and sustainable values over time.
Based on those inspirations, the image of Sheraton Hanoi Hotel and Luc Do Dai Sen tower of Tran Quoc Pagoda are portrayed as two characteristic marks, representing the interference between modern life and the cultural depth of Hanoi. All blend together, turning “Nguyet Giao Thuy” into a lively autumn song by the lake.
Gift box options for the 2026 Mid-Autumn season
Lấy cảm hứng từ những giá trị vượt thời gian mà mùa trăng đoàn viên mang lại, bộ sưu tập "Nguyệt Giao Thủy" được chia thành ba dòng hộp quà mang những thông điệp ý nghĩa về sự thanh khiết, bình an và viên mãn.
Thanh: Represents purity and balance
Bar 1: 4 100g baked cakes – Price: 889,000 VND/box
‘Thanh’ brings a feeling of complete peace on the full moon night of reunion
Bar 2: 4 150g scones
Selling price: 999,000 VND/box
nThe Thanh box line has an elegant, streamlined design
AN: Encapsulates the wish for a peaceful, free life.
An 1: 6 100g baked cakes – Price: 1,348,000 VND/box
Box An carries the spirit of cohesion and sharing
An 2: 4 100g scones and 1 box of tea – Price: 1,548,000 VND/box
An ideal choice to send love
PHUC: Symbol of fulfillment and prosperity.
As the most premium box line of the collection, Phuc combines handmade moon cakes with selected imported wine bottles, suitable for giving as gifts to partners, customers and relatives on important occasions.
Blessing 1: 4 150g scones and 1 bottle of Chateau Baratet French red wine – Price: 2,199,000 VND/box
Phuc 2: 4 150g pies and 1 bottle of Maison Castel French red wine – Price: 2,399,000 VND/box
Blessing 3: 4 150g pies and 1 bottle of Duca Del Valentino Italian red wine – Price: 2,599,000 VND/box
Phuc Box, includes 3 types with different wine optionsn
Nearly 20 years of preserving the flavor of reunion
Since 2007 until now, every new moon is the time when Sheraton Hanoi Hotel’s bakers begin their familiar journey around the oven and batches of handmade cakes. From kneading the dough and filling to shaping each cake, every step is done with precision and dedication. Through the years, that flavor is still preserved as an autumn promise, conveying in each cake the appreciation for artisanal art and the values of lasting union.
The pastry kitchen team is busy preparing for the Mooncake season at Sheraton Hanoi Hotel
Unique flavors of handmade cakes
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Traditional mix
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Black tea and salted egg
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Blueberries
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Taro, salted eggs and pumpkin seeds
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Green beans with coconut milk
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Pandan leaves and cashew nuts
Cake flavors in the Nguyet Giao Thuy 2026 collection
In particular, besides the 02 familiar flavors of Traditional Mixed Mix and Black Tea – Salted Egg, the remaining 04 flavors are all new flavors of this year. Developed from favorite ingredients in Asian cuisine, the new recipes bring a balance between familiarity and contemporary creative inspiration, contributing to enriching the enjoyment experience during this year’s reunion season.
“For us, ‘Moon Giao Thuy’ is not only a collection of moon cakes for 2026 but also a tribute to Hanoi, to West Lake and to the values of togetherness that have always been preserved through generations. We hope that each cake box is a bridge connecting modern life and timeless traditional values.” – Ms. Tiffany Hwang, General Director of Sheraton Hanoi Hotel
The Moon Cake collection “Nguyet Giao Thuy” is now on sale at Sheraton Hanoi Hotel with many gift box options and incentives for corporate customers and customers who order in large quantities during the 2026 Mid-Autumn Festival.
HAVE FUN ALL MOON SEASON WITH SAVOURÉ WITH THE ‘SAIGON SIGNATURE MOONCAKE 2026’ COLLECTION
Inspired by the beauty of the intersection between modern Saigon and familiar memories of Vietnam’s Mid-Autumn Festival, Savouré officially launched the Collection ‘Saigon Signature Mooncake 2026’, suggests a journey with beautiful emotions that have followed each person through the years, a place of childhood memories, moments of togetherness and gifts exchanged full of intimacy and meaning during the reunion moon season.
With the message “Happy all moon season”, Savouré sends wishes of prosperity, prosperity and happiness in each gift box for you to give to your precious people. The Saigon Signature Mooncake 2026 collection introduces 6 gift boxes with exquisite designs and impressive colors: Ben Thanh, Prosperity, Phu Quy, Suc Tuc, Doan Vien and Net Saigon – together creating a picture of a dynamic, modern but still rich Saigon.
Besides the pre-selected combo versions, customers can also flexibly choose the flavor and weight of the cake according to their preferences, so that each gift box becomes a unique mark, suitable for each need and delivery method.
Chợ Bến Thành – biểu tượng văn hóa lâu đời là nguồn cảm hứng cho Hộp quà cao cấp “Bến Thành” đặc biệt trong mùa Trung Thu năm nay, tái hiện vẻ đẹp giao thoa giữa giá trị di sản và nhịp sống hiện đại của Sài Gòn. Không chỉ là một hộp quà Trung Thu, đây còn là một dấu ấn lưu niệm, nơi những giá trị về thành phố được lưu giữ một cách tinh tế, để mỗi lần trao đi cũng là một lần gợi nhớ, kết nối và trân trọng. "Bến Thành” được thiết kế với combo 6 bánh (200G/bánh), kết hợp các hương vị: Thập Cẩm Bò Xốt BBQ, Thập Cẩm Sài Gòn, Dẻo Cốm Dừa, Matcha Đậu Đỏ, Tinh Than Tre Trứng Muối Tan Chảy và Ngũ Nhân cùng hộp trà Oolong Hoa Sen với giá ưu đãi: 1.389.000 VNĐ.
Continuing the inspiration from heritage values, the “Prosperity” Box opens a modern perspective of Saigon through new symbols, representing strong development and the spirit of reaching out. Prosperous green color combined with luxurious golden light suggests the meaning of success, prosperity and open opportunities. The box set conveys wishes for sustainable cooperation and a long development journey in the future. With a preferential price from 719,000 VND, the box is designed as a 4-cake combo (200G/cake), including flavors: Saigon Mixed Rice, Roasted Chicken Mixed with Fish, Green Bean Taro and Coconut Nuggets.
During the moon season, colors with lucky meanings are always present in the atmosphere of reunion; The red color stands out as a symbol of happiness and fulfillment. This is also the main inspiration of the “Phu Quy” Box, expressed through auspicious flower motifs and images of Ben Thanh market, evoking the spirit of prosperity and prosperity in the heart of Saigon. “Phu Quy” conveys the message of a full moon season, wealth and prosperity. The product is introduced at a preferential price from 540,000 VND for selected combos, including two options: box of 4 cakes (150G or 200G/cake) and box of 6 cakes (100G/cake), bringing together unique flavors such as Mixed Shrimp with Pepper Sauce, Cheese Tiramisu, Savouré Durian, Melted Chocolate and Pineapple Green Beans with Almonds,…
Inspired by the golden ripe rice season and the image of childhood dragonfly wings, the “Prosperity” box reminds the joy of a bountiful harvest season, symbolizing fullness, prosperity and prosperity during the Mid-Autumn Festival. The product is priced from 588,000 VND/box, with two options: box of 4 cakes (150G/cake) or box of 6 cakes (100G/cake), with a variety of flavors.
The simple and warm message of the full moon season is conveyed through the ‘Reunion’ Box in a bright blue design with auspicious flowers that evoke a feeling of closeness and vitality. The gift box is like a loving message about the joy of reunion, sharing and emotional connections with relatives and friends. Box includes 2 cakes, 200G each, priced at 355,000 VND.
Bringing the youthful spirit of urban life, “Net Saigon” impresses with its small and pretty design, rabbit image and vibrant color palette, evoking a feeling of dynamism and closeness. Developed in the form of a 1-cake box, inspired by the familiar lantern, the product is a flexible gift choice, spreading the joy of the Mid-Autumn Festival in a gentle and emotional way, suitable for young customers.
The point that makes Savouré Saigon Signature Mooncake’s mark lies in the typical flavor of Saigon – where mixed cakes are loved by customers, along with the unique line of filled cakes pioneered by Savouré, creating a unique identity for the brand. From that foundation, in this year’s Mid-Autumn Festival, Savouré continues to expand its portfolio with 23 diverse flavors from salty, sweet to vegetarian, and introduces many weights of 100G, 150G, 200G and 250G, flexibly meeting the needs of enjoyment and gifting. In addition to maintaining the quality of signature flavors such as Saigon Mix, Dragon Fruit Coconut Melon Seed, Melted Salted Egg Bamboo Charcoal or Passion Fruit Butterfly Pea Flower, the brand continues to affirm its commitment to ingredients with the Melted Chocolate cake flavor of the Cacao Trace line – a sustainable cocoa program, ensuring quality and traceability.
At the same time, Savouré introduces 6 new flavors, developed in two balanced directions between modern, light and rich, evoking memories, contributing to perfecting the enjoyment experience. In the modern group, Beauty Care combines natural ingredients in a healthy trend; Tiramisu Cheese stands out with the blend of cocoa – coffee flavor and smooth, fatty layer of cheese; Salted Egg Oolong Tea melts in harmony between light tea taste and light fattiness. Meanwhile, the bold group brings flavor depth with rich, seamless Savouré Durian; Mixed Shrimp with Pepper Sauce is a new variation with the natural sweetness of shrimp and lightly fragrant spicy pepper; along with Deo Com Dua, it evokes a feeling of closeness with its gentle, soft flavor, thereby expanding the enjoyment experience and satisfying diverse tastes this year’s moon season.
Mid-Autumn Festival is also the season of children. In the journey of “Sending love”, Savouré continues to accompany the Childhood Enhancement Fund with volunteer activities for many years. This Mid-Autumn Festival, for each moon cake given, Savouré will contribute 2,000 VND to the Fund to help children with disabilities have more opportunities to be cured.
Savouré brings the Mid-Autumn Festival to a more complete level with a series of attractive promotions and the Free Cake Taste Test program, helping customers feel secure in their choices before making a decision. Many preferential policies are being applied: discounts up to 29% for large orders, early sale incentives for pre-orders or purchases before August 10, 2026, free premium fabric bags when purchasing “Prosperity” Box, along with selected combos at preferential prices to meet a variety of gifting needs.
Lesson: Navigator Media
