"Lần đầu tiên trong suốt 30 năm qua, Chanel không sử dụng một show diễn trực tiếp để ra mắt bộ sưu tập mới của mình." Bruno Pavlovsky- Chủ tịch thương hiệu thời trang Chanel – nói về bộ sưu tập mới nhất của nhà mốt Pháp được ra mắt online.
The Chanel Cruise 2021 collection show – designed by Karl Lagerfeld’s successor, Virginie Viard – was originally scheduled to take place in May in Capri, until the Covid-19 epidemic changed everything. Not to be defeated by adversity, Chanel recently brought this show to the electronic platform through a virtual show called Balade en Méditerranée – A walk around the Mediterranean.
Within just 4 weeks of work in May, Virginie Viard launched the finished product, a collection with gentle colors – essential in an increasingly complex and complicated reality. Viard’s designs look very gentle, the colors are mostly dark, dotted with embroidered details that sparkle like a ray of light shining through the night.
Here are 5 interesting differences you need to know about one of the first virtual fashion shows of the long-standing fashion house Chanel.
1- Atelier changes to keep up with the times

“We have had to adapt,” Viard said of social distancing due to the pandemic. “We decided to only use available fabrics (this makes the collection more environmentally friendly), and take fans on a tour of the Mediterranean (not just Capri as planned). Viard did not take inspiration from modern girls like the Kardashian – Jenners, but instead from the legendary stars of the 60s. Images of muses Mica Argañaraz and Camille Hurel in fitted jackets or pants The high-waisted short dress makes viewers unable to help but think of Audrey Hepburn, Brigitte Bardot… The characters in the collection were all photographed by Karim Sadli in Paris.
2- Chanel is always gentle

‘Hand luggage’ will be the keyword for the Chanel girl, the one who “carries her entire wardrobe in a small suitcase with wheels, or a shopper with a hand-embroidered handbag.” This collection has flexible designs that can be used for many different purposes. For example, a light black chiffon jacket can be worn over a bikini during the day, then paired with a tube top and jeans for an active dinner.
3- Pink Bougainvillea

Bougainvillea pink – the main color of this season – is used for a leather suit that, according to Viard, is so soft that it’s like a second skin. Besides, the flexible tweed fabric helps the wearer always be ready for all activities, from sailing, swimming to dancing at beach bars.
4- Accessory of the year

Chanel’s luggage may be small, but that doesn’t mean it’s less impressive. The Cruise collection introduces a personalized chain accessory that you can freely change depending on your style. Wrap around the chest, drop down to the décolletage part as shown, or tie it to a bag… This is also the perfect accessory to increase the sexiness of your sequin bikini.
5- New handbag model with flexible French style design

Chanel’s latest handbag has an elegant, sophisticated French style that is loved by fashionistas around the world. It is also versatile in being both elegant and simple, and is adorned with details like a basket, reminiscent of the image of muse James Birkin at Cannes with his unique bag.
We invite you to fully enjoy the Chanel Cruise 2021 show – Balade en Méditerranée through the following video:
Source Vogue – Article PD (according to Fashionnet)

